Thursday, September 22, 2011

Blog 3: Response to Hype.

In today's world we have not been aware about how much businesses are flooding our lives with their Ad's. In the passage Hype by:Sonia Maasik we learn that the world is being polluted by commercials at the rate of three thousand marketing messages per day. Ad's are not like they use to be before placed on buses, billboards and stadiums. They are now even in little shopping carts as TV's.

I agree with Massik that "Advertisements are the most prevalent and toxic of the mental pollutant." My reason for agreeing is because business owners now a days are going above and beyond to promote their products, and I don't blame them being that the economy is bad. For example JG Wentworth, is a company that I'm sure is known for their jingle that I can't stand I have seen that commercial so many times that their jingle is now stuck in my head. It's just not necessary or normal to be watching TV and have most of that time it being taken over by every single commercial some of them even being repeated.

Celebrities I believe are also the biggest people that fallen into this whole advertising scene. Companies see them as big shots and know that if they are wearing,eating,using,partying or staying at whatever it is that their business is about other people will follow in their foot steps. Smart move, But it just makes them seem annoying now. Britney Spears who just made her come back this year lately has been using a lot of advertisement in her videos.In on of her first videos since her comeback she took a lot of items and showed them off to the camera like her own perfume, a cosmetics line and other things as well which is just not appealing usually your excited to see the premier of a new video from your favorite celebrity but not when all they will do is make it and advertise fest.

It's a bit ridiculous how much junk(Ad's) is being dumped all over and we are not even aware of this. All I can say is that I'm sure that we can all come to an agreement that yes this world is being taking over by billions maybe more advertisements that we would have ever thought possible.

Tuesday, September 20, 2011

Blog 2: Summary Allegory Of The Cave.

In the story The Allegory of The Cave written by Plato. There are 2 characters Socrates and Glaucon, Glaucon is a student and Socrates is a Philosopher. Socrates talks to Glaucon about human beings who are prisoners that have been chained since childhood in this dark underground den. The prisoners are chained from their legs and neck facing a wall preventing them from being able to turn their heads.The underground den in which the prisoners are chained to is very dark the only light is the fire blazing from behind and above these prisoners. So all they have seen their whole life is shadows they have basically created this life that everything is a shadow.Socrates tells glaucon what if he were to let one of the prisoners go outside of the cave the prisoner would not ever believe that what is outside the cave is reality, the real world. He would feel pitty for the other prisoners and he woul have to let them know that what they have been seeing their whole lives, was just shadows not a reality.

Thursday, September 15, 2011

Blog 2: Summary of "Hype"

The passage Hype by Sonia Maasik is about today's world being polluted by advertising. The concern that our world has been blinded and doesn't even notice that the increase is happening slowly. In the passage the main idea would be that advertising isn't the same anymore as it was a few years back being placed only on Buses, Stadiums and Billboards. Now businesses are taking advertisements to the next level by posting Ad's into gas nozzles and ATM machines businesses are going so far as to putting them in shopping carts as little TV's running Ad's all the time as you shop.

Tuesday, September 13, 2011

Blog 1: "Hype"

The passage hype is about how today's world there is no way to escape commercials and advertisements. Explaining how Ad's are now even in shopping carts. In the passage it states that "Advertisements are the most prevalent and toxic of the mental pollutants." I agree with that statement because it's true companies now a days will go so far into advertising their business that you simply cannot escape it. Text messages about student loans, emails even regular mail from companies I've never heard of makes me wonder how they got my address and phone number. Watching TV is not the same anymore it's just mostly commercials taking time away from your show. I think even music videos are starting to turn into Ad's something we use to enjoy watching our favorite celebrities are turning into toxic. Britney Spears is a culprit of this. In her first good video since her comeback, all it mainly was about is showing a make-up line, showing off a Samsung tablet, some new headphones and worse her own perfume. Magazines as well it feels like they are filling their pages with Ad's to look thick and seem like they have great stories but it's not. One "Newspaper" that I cannot stand (2 actually) is the AM New York and Metro. A professor of mine pointed this out to us that those so called newspapers are just full of Ad's. It's crazy how much we don't realize it that this world is just being attacked full on with logos commercials advertisements of anything anywhere anytime when you least expect it. The way the passage ends I like very much "I often used to hear Beethoven's 9th Symphony play in my head. Now I hear that kid singing the Oscar Meyer wiener song." I feel the same way as that man in silent moments of my life I don't hear the 9th Symphony but, I used to hear my favorite song now all that's stuck in my head is the JG Wentworth song that I can recite no lyrics needed.